News and Events

Despite considerable media coverage about the difficulty of finding licensed child care spaces, most prospective parents wait far too long before trying to apply for one. Many parents don’t think about their child care arrangements until late into their pregnancy or well into their maternity/parental leave. To better understand how parents learn about child care and how best to get information into their hands early CUPW partnered with the Child Care Resource and Research Unit (CRRU) to survey CUPW members who were on maternity/parental leave. We gained a number of insights into the best ways to communicate with members and about the kind of information they need. We learned word of mouth (family, friends and coworkers) is one of the main sources of information. So too is social media. Members also want information about how to apply for child care and about government fee subsidies. Many members talked about wanting to better understand their rights and the process to apply for EI maternity/parental leave, work accommodation and other work/life balance issues. These findings will help inform the work of the CUPW Child Care Fund over the coming months and years.